Amazon Prime & The Lord of The Rings Experiential 

To celebrate the new Lord of the Rings series, we flew Prime members from all across the globe to London to attend the global premiere and to take part in a curated, multi-day experience inspired by the series. Our guests toured the city through activities that tested their skills, wits and their knowledge of the Tolkien universe. They indulged in an otherworldly feast and got to rub elbows with the show's top talent at the global premiere. 
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Welcome gift
Our guests were given an A-lister's welcome to London.
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